Maneuverability of media has been increasing ever since the first time someone thought to write on a stone tablet that could be lifted – compared to a cave wall, a cliff face, a monument that usually was stuck in place, more or less forever.
Mobile media devices such as cellphones and PDAs used to be the main source of portable media from where we would obtain information and communicate with other people. Lately, the smartphone (which is an amalgamation of both cell phones and PDAs) has made the PDA obsolete. The growth of new mobile media as an impact on social society was marked by smartphone sales outpacing personal computer sales in 2011.
While both cell phones and PDAs are independent technologies and operations using them may be new and innovative, the want and desire to use mobile media devices disregarding where we are in the world has been around for centuries. Paul Levinson, an American author, remarks in regard to telephonic communication that it was “intelligence and inventiveness applied to our need to communicate regardless of where we may be, led logically and eventually to telephones that we carry in our pockets”.
The internet allowed people to talk to anyone and use on demand information. With the invention of mobile phones and internet, mobile media has become a major source for information and news. Smartphones, digital cameras, mp3 players, and tablets are now part of our daily lives. Mobile media devices and applications play a growing role in the everyday lives of millions worldwide. Media can be downloaded onto the device by podcasting or can be streamed over the internet. Digital applications include gaming, video, audio, downloadable ringtones and mobile magazines. Social networks, mobile app companies, and location based services are well positioned to see the biggest and best benefits from the shift of consumer media utilization and usage patterns.
But how can businesses profit on this consumer shift and adapt to their mobile centered customers? Anyone can benefit with the increase of the mobile phone and tablet usage. There are thousands of apps in Apple’s App Store or in Google’s Android Play Store.
Don’t be left out and join the herd! If you’re a small retail business looking to create a mobile application for your customer’s shopping convenience, look no further! Source Enterprises can help you design a web and mobile application that will target your audience and customers. Whether your want a mobile ecommerce app or an interactive video game app, we will design, create, and implement your mobile application that will be easy for your visitors and customers to navigate and use. Don’t worry, we also support large corporations or business that want to make an interactive application as well! Large or small, we will cater to your needs and make your ideal app into a real virtual one. Not only will we design and build your app, we can also provide mobile media marketing strategies to generate interest. Allow Source Enterprises to help you be the talk of the town, the next Angry Bird, or an Amazon-like store.